![]() One downside, though, the free version is limited. Put in the URL or topic of your video and see what tags come up. RapidTags generates multiple tags related to your topic. It provides an excellent overview of any video ranking for your topic. This tool analyzes videos on the go and provides a summary on the page, complete with tags and other analyzes #videos and provides a summary on the page complete with tags, says via #tools Click To Tweet YouTube TagsĪnother browser extension option, YouTube Tags, shows the tags for each opened YouTube video. You can open the page’s source code and look for tags there or install a browser extension that will do the job for you. But tags aren’t displayed on a video’s page, so researching them is a hassle. The tags people add to videos help YouTube place the videos into proper categories. HANDPICKED RELATED CONTENT: 7 Free Keyword Research Tools for Content Marketers Tools for finding the most profitable YouTube tags Here’s a handy video guide my team put together that covers these and other YouTube keyword research and optimization tools: One downside with a free account is that you don’t get the exact search volumes for your keywords, just approximations. You can also turn to the Keyword Planner section of your Google Ads account and enter your seed keywords to get a bunch of closely related keywords. Keyword Keg offers a limited version free, but you’ll need the paid version for larger-volume campaigns. These paid solutions for keyword research provide cost per click (CPC) and search volume information. This beautifully designed online tool allows you to research the most common questions associated with your keywords. AnswerThePublicĪnswerThePublic is another handy solution for keyword research. It augments the autocomplete features of YouTube and Google with valuable metrics. Keywords Everywhereįor something lighter and more convenient, look into Keywords Everywhere. The browser extension allows research of keywords on the go. Don’t worry – you can narrow the selection using custom filters (aim for the highest search volume and the lowest competition). The free version of Rank Tracker (disclosure, I am the creator) allows you to use nine keyword research methods, which are likely to result in thousands of prospective keywords. If you have a bunch of keywords, you can automate the process with the help of a specialized keyword research tool. Use autocomplete feature to identify the best keywords, advises via #SEO Click To Tweet Rank Tracker The first place to look for the right keywords is YouTube’s autocomplete feature – start typing your seed keyword into the search bar and see how YouTube interprets it by showing autocomplete suggestions: Given that the data is coming from Google (which owns YouTube), it’s as trustworthy as it gets: Click on “YouTube Search” to explore video-related trends and opportunities. But you might not realize it also shows YouTube-specific trends. You may be familiar with Google Trends for tracking whether interest in your chosen topic is up or down. These tools will help you identify search trends and find the best keywords. Use relevant keywords in your title, description, and tags to make sure your video content gets found. HANDPICKED RELATED CONTENT: SEO Is Important for YouTube Too Tools for researching trends and keywords But each one is useful for growing your YouTube presence. Others are designed specifically for YouTube. Some are your general, run-of-the-mill SEO tools. ![]() With that said, here’s a rundown of tools to help you manage your YouTube SEO. Optimizing #video content is critical to rank well #YouTube, one of the world's largest search engines, says via Click To Tweet Fortunately, many of the traditional SEO rules apply to YouTube, too: Find the right keywords to communicate relevance, design a good user experience to drive engagement, and use analytics to find and fix whatever is not working. Optimizing your video content is critical for ranking in search so the audience can find you on YouTube. Visitors enter a query and get a list of videos ranked by relevance. And it is, but it also behaves a lot like a traditional search engine. Most people consider YouTube a social media platform. ![]() Yet YouTube is one of the largest search engines in the world, with more than 2 billion monthly active users. When you think of search engines, it’s usually Google, Microsoft Bing, and Yahoo. ![]()
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